Do keywords matter anymore?

Is Search Engine Marketing Dead?

You see that information all the time on many different places online.

The truth about keywords and how to use them is something that may surprise you.

Google yanked the rug out from under every single marketer and website owner more than two years ago.

But most people never realized it happened.

That is correct Google Screwed you over and you never even realized it happened.

Are you interested in how Google fooled everyone?

Would you believe it even if you were to see it?

Google quietly began to change everything about how it did business including the use of its keyword tool.

The funny thing is that most people never noticed.

Most people just continued on their merry way relying on outdated information but never realizing what had happened.

When you think about it this will make you mad or it should make you mad.

Imagine someone changed the rules and you never knew it happened all the while you keep spending more money and more money never realizing that your efforts are making someone else rich.

The truth about keywords  may be different and you might actually be paying for advertising based on faulty keywords.

Can you trust Google

In terms of keyword research and SEO [Search Engine Optimization]

There are several tools out there, they all claim to help you create a list of good solid keywords that people are searching the internet to buy products and services.

The thing is how do you know if that data is really fresh or for that matter even accurate.

The truth is that you do not know for sure if Google or Bing or anyone for that matter is actually getting the job done, because after all do they owe you fresh data at their expense?

keyword content

Have you been penalized by Google and by proxy most other large search engines.

Then you know that it is almost impossible to find relief unless you are determined…

How do you approach publishing the content your create for your website?

hint, it could have everything to do with your websites future success.

There are so many different things that you can do to create success when your developing a website.

Writing good content is more than just the process of developing a list of good keywords to use it is also about how to put those words together in a meaningful way that provides value to your website visitors, so there are two things to consider, the word itself and how to use that word in your content, so that it provides value.

keywords are the basis of research for just about every website that you will find listed on the internet.

How can you develop good content that meets your websites and your website visitors needs?

Developing content is all about communication and how well you can create that communication.

As you know, correctly targeted keywords can bring more traffic to your websites.

Many Internet Marketers follow a routine when creating new keyword based web pages.

Getting Started developing a list of keywords

First, pick a subject you’d like your keyword to be based on. To do this, there are several software programs available which can help you brainstorm a subject for your new website.

Second, Use a “Keyword Research Tool“ to collect as many relevant keywords for your theme/subject.

There are many different software applications which can help you collect keywords.

  • Google’s own keyword suggestion tool
  • Overture’s Keyword Research Tool
  • Bing
  • Yahoo

These search engines can help you refine your research, filter and collect thousands of keywords for your niche.

You need to make sure there are enough searches for your keyword to justify creating a web page based on that keyword.

Once the keywords are collected, it’s imperative to clean your list and make it worthy of making web pages based on the keywords you collected in the previous step.

Keyword Controller is a new software program which cleans and manipulates you keyword list ready for generating many pages for your new website. It removes all characters which are not needed such as !&*.)”(-: and a lot more…

Once the keywords have been cleaned, it’s time to use those keywords to make appropriate web pages. The page url should include the same keyword which it is targeting. Keyword Controller helps you do that also.

Once you site is uploaded to your web host, it’s time to submit your sitemap (also generated by Keyword Controller) to Google and get your sitemap indexed and listed in the search engines.

Generally speaking, it takes between 2 days and 2 months to get your site indexed in the search engine listings.

Once your site is listed, you should start seeing a steady stream of visitors to your websites for keywords which have been cleaned and targeted properly.

However the process does not end there you should update your content as often as possible even every day, if you can that is something that many webmasters forget to do.

google adwords advertising

Do you think that advertising on publisher websites is worth the money you spend?

In many different ways publishers provide most of the service that consumers and customers want but what do publishers get in return for all that hard work producing content and providing it to Google for what Free?

What if making money with ad-sense was not as hard as it is today.

Would you be interested in learning more about that process?

There must be a thousand different methods that marketers are using to generate revenue from advertising to product sales and affiliate sales, but what really works in the long term or is it really all about the here and now?

You see people all over the internet saying things like

“Google Adwords looks like a really good advertising tool, but I just cannot figure out how it work’s”

The truth is that sadly Geeks, and programmers are probably the worlds worst at documentation, this makes it a very difficult thing, yet, no real effort has been made to make this process easier to learn, you are punished if you do not know how Google works and how keywords work, and those that know are rewarded, it seems almost counter intuitive.

So what should the rest of us do?

Should we just give up and say oh well, Google is just too smart for us regular folks?

The truth is that you can learn and while it may not be easy, you can do it, learning is about reading these days and sadly a lot of people have come to depend upon audio visual communications instead of reading, which can cause some issues for those of us who may not be prepared to read long involving tech laden missives that make little or no sense to those who reside in the real world.

The facts are clear, you cannot go into the adwords market without knowing what you are doing.

Because if you do, you are going to end up paying a lot more than what you will get in return.

Knowing what keywords rank the best for your product is something that you really must know, so keyword tools are things that you need to manage in order to get some better results.

There are also other things you can do with Adwords, such as affiliate marketing, however if you are not careful again you will end up spending more money on adwords than you will ever get in return.

There are hundreds of reviews that promote one product over another and some of them may well be worth the time and effort of reading however, many of them are still dated, up to date information is critical to your adwords campaign success.

Time is often what holds back many advertisers from being able to fully take advantage of the adwords advertising system.

Do yourself a favor, set aside one hour of time where you have nothing to do at all, make sure that you will not be interrupted, and go to the google adwords website and read, then read some more.

That is truly the best thing you can do for your google education.

Spend a few minutes every day, reading about how to better more effectively use the ad-words tools and you can develop some really great traffic to your websites.

 

keyword tools

 

 Imagine for a moment you could actually read the minds of your website visitors would it not be easy to gain an unfair advantage but what if you could read their minds…
There are a lot of keyword research tools but which ones are best for producing results that you can count on to bring in traffic? 

Can you find a way to get good keywords?

With the changes that are about to take place on March the first, many search engines will begin to restrict the search results in an effort to customize its product offerings to each person as they are logged into that service, the problem is that many of these services, are based on using a search criteria that is about to be eliminated.

More content more keywords,
better development,

better material means that you can create a better website.

creating the best content using keywords and unique content is really the only way to get more traffic to your website, here’s why.

With the latest update to google the need for good content is not only something that you need but it is something that you cannot do without.

But, what does that really mean, in terms of good textual content it may be that you need to also target your website consumer as well as provide content, you will likely need keywords that will also attract the search engines.


What if someone told you that if you would just spend 10 minutes a day doing keyword research you could triple  your revenue?  Would that be something that would interest you? Sure it would, because only a fool ignores the obvious, however, that is what many webmasters are doing these days.

Research sounds like a boring, occupation however it is not boring at all in fact it can be very rewarding and even yes, exciting, one of the most used tools used by just about every “serious” webmaster is the google keyword tool.  Using this tool is really all about a multiple step process, there are several different methods  you can you when your developing your keyword list and you really should have a keyword list.

When you have several large search engines begin to compete with each other like bing.com and google along with yahoo and other smaller search engines, you have the unique opportunity to develop a list of hot keywords, that is something that you should be doing on a regular basis, just like you get up in the morning for coffee, you should also be doing keyword research and taking action on the use of that data.

The number one reason why you should be actively building up your list and database of keyword research is because every time you do research you are improving your bottom line in keyword marketing that can have a multiplied impact.

You can even use some free services, to add to your keyword list.

Google has a good tool, considering what you can do with an adwords account it is an amazing opportunity to discover the best keywords to use when developing content for your websites.

Word tracker is also another good tool that you can use to help create and generate excellent data.  One thing to remember you may not always get the best and the most accurate information and that is why you should compare your data using other sources, when you do that you can improve your website and develop a good relationship with the search engines.

 

 

 

 

The big google PR mistake?

There is a problem quietly brewing on the back burner of the Google machinery.

In the world of Business, both electronic and in the real world, people are the core of your business.

When you become too big for your own Britches as the old saying goes you end up in the wood shed.

Allegedly Google is making some huge Public relations mistakes in how they have chosen to deal with publishers.  X OUT G for more information, when you treat your customers like dirt, you get dirty.

Consider the new privacy policy that might be used against you if you choose to use an android phone, I bet the iphone users are really happy now that they have a more secure phone, (allegedly)

X OUT G

When billionaire businesses steam roll over the little guys you know the ones that actually support your company when you do stupid things, well those are the people that are your real consumers, not the advertisers, because without people you dont have advertisers.

Google has made a huge mistake and if they do not wake up, the stock price is going to keep going south…

Keyword Knowledge

Getting the most out of your research means that you need to get inside the head of the consumer.

Unless your psychic or have a large marketing budget most of the time you have to make a well educated guess.

The thing is how do you develop that knowledge in such a way that you can create a better user experience by finding those keywords.

Did you know that keywords change every day and every hour, and every minute, so if you are using keywords that someone “found” for you last year, you might be preaching to the choir.

    keywords, keywords, how do they grow…

When you know your topic, then you are in a much better position to profit in the long term and in the short term.

Finding the right keywords and keyword phrases is one of the most important things you can do in building your keyword knowledge.

But how do you know what is the most important thing when developing content in this brave new world where at a moments notice, your carefully crafted website can go from making money to being slapped down seemingly for no reason at all.

The following are popular keywords and keyword phrases, keyword tool, keyword density, keyword generator.

A keyword can be defined as a word or phrase that can be utilized in searching for a website.

Keywords can be placed in titles, a body of text, online catalogs, abstracts, indexes, notes and subject headings.

Using the right keywords is very important, and keyword optimization, if done correctly, will aid in driving traffic to your site.

Learning which keywords will be most effective for your site, that can be the hard part, you might have to take some time to learn and to do additional research to see which keywords are the most effective, however providing value to the website visitor is the primary objective and that cannot be lost in the race to use keywords.

 Keyword development and usage.

There are many different ways you can produce keywords for your website, however once you get the keywords, you also need to have content to form a platform for those keywords.  As we now know google has decided that only certain types of content is good, sadly they do not really know what the word “good” actually means, and I know that may sound crazy, but the consumer is the end user here.  What that means is that the final user of all the content all the keywords and everything they search for, keywords and websites, and products, that the consumer not the search engine is the end user or the final authority if you will.

What that means to google is the same thing it means to you.

If you create good content that a consumer wants to consume, then you have successfully made use of SEO knowledge to create value driven content or also known as “Good” content, however until google realizes that they do not actually consume their own product, then we will be faced with trying to learn what google has done to its own product without the benefit of actual knowledge.

Still everything that you can do to develop better content from presentation to visualization has to be one step in the right direction.

 

 

adword research

Can you depend upon the results you get

from using online keyword tools?

Developing a strategy that works.

Google Adsense, what can you learn from doing research.

You develop marketing strategies based on marketing trends right?

You do research and you follow up on that research right?

I mean you do research and you keep up with how keywords change on a daily basis?

Do you work with google adwords to obtain at least part of your keyword research method?

If you do you are not alone, in fact it may be that with recent attempts to limit the number of successful queries, made by any one IP address that google may be in fact reducing the number of keyword related activities for all users.

In fact Bing is now openly and (allegedly) prompting for the use of a proxy in its search box, which tells the savvy keyword marketer that many keyword tools that used to work are not going to be working much longer.

 

Developing a research strategy that works.

So, how can a marketer find the best keywords, when every source for keywords is either too expensive or literally contains misleading information.

It may be harder than ever to compile a working list of keywords however it is not impossible and if you put some work behind your fingers, you can develop a good solid keyword list that is of use to you.

The thing is you really must know what data is good and what data is not so good that may be a little harder than most marketers are prepared to engage in.

How much work is a client willing to do in order to obtain a level of success that is more than just average and when is that level of
work too much?

 

The interface how might it work for the consumer of this data?

A lot might depend on how much revenue the client is able to produce, which goes to production and likely product quality, if for example someone is selling something that is not likely to sell very well it may not matter how good the keyword research is they are not going to experience the kind of growth they want to see.

If however, the very research is used to predict, the level of potential revenue, then perhaps you might have a better and more positive result.

The end result may be that you have to do more work, by hand, but that might not be so bad as long as your investment returns a good amount of revenue, that seems to be one of the better methods of doing keyword research.

How a user views data could well serve a good method of how to make that data work better for the consumer, in this case small business.